Ten Principles of Good Design
Graphic Design
"Good design is subjective and can't necessarily be measured.
However Rams attempted to express what he
believed to be the most important principles for design".
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Good design is innovative
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Good design makes a product useful
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Good design is aesthetic
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Good design makes a product understandable
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Good design is unobtrusive
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Good design is honest
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Good design is long-lasting
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Good design is thorough down to the last detail
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Good design is environmentally-friendly
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Good design is as little design as possible
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Product range presented by the company Braun, around 1965 | Photo: Braun Werbeabteilung © Dieter and Ingeborg Rams Archive
AARON KIM
NEW YORK
GRAPHIC DESIGNER
From Republic of Korea
Aaron Kim is NewYork based graphic designer. Specialized at UI/UX Design, Brand, and Illustration. In addition to his technical skills, Kim possess a keen eye for detail and a deep understanding of visual aesthetics. Kim strive to create designs that not only meet the client's objectives but also resonate with the target audience. I am a firm believer in the power of effective communication through visual storytelling and aim to bring that philosophy to every project I undertake.
Aaron Kim © 2024